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Success Attracts Capital: Position your company as an attractive investment by creating market momentum on a shoestring budget. Long gone are the days when entrepreneurs with a good idea and a business plan received funding. Today there are fewer investment dollars to be had, and venture capitalists expect startups to have momentum in the market before they seek funding. Momentum is an invisible force that drives the success of companies and companies that don’t generate enough momentum fail. PR drives momentum -- and momentum drives companies forward.
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Cash-strapped startups don’t have a lot of money to spend on PR, yet generating business momentum is a critical factor in their success. That’s why Jones PR created a 12-month Bootstrap PR Program designed for startups that need a customized PR, blog and social media strategy; tools for implementation; and ongoing advice, counsel and coaching to achieve success. The 12-month Bootstrap PR Program costs $1,000 a month and includes:
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