12-Month VC and Angel Investor Relations Program

Jones PR has created a 12-month VC and Angel Investor Relations Program designed for entrepreneurs who want to do-it-themselves but need help identifying target investors and developing a strategy that will enable them to create a web of influence in the venture community. The 12-month VC and Angel Investor Relations Program costs $1,500 a month and includes:

Investor Relationship Map

No matter how great your idea, no matter how much market traction you’ve gained, if you’re pitching the wrong investors you’ll be hard pressed to raise funds. Unfortunately, failing to target the appropriate VC prospects is a common mistake made by many entrepreneurs, and it’s a mistake that detracts from the business, wastes a lot of time and, ultimately, results in fundraising failure. Finding the right venture capital firm may seem simple, but it’s not. It’s like finding a needle in a haystack. Jones PR will do the research for you and deliver a customized Relationship Map, which will graphically depict:

10 venture capital firms or angel investors who could potentially invest in your company

50 individuals within the referral networks of these firms

Your Big Black Book

Once you’ve created your target list of VC prospects you need to tap into their referral networks. Venture capitalists like referred deals. Sending blind business plans is a waste of time, and it’s not the first impression you want to make.

Jones PR will supplement your Investor Relationship Map with your Big Black Book of contacts, which includes:

A synopsis of each target firm with rationale for why that firm is a potential fit for funding your company

Profiles on each investor within the target firms

Background information on each individual within the customized referral network for your company

Relationship Action Plan

Now that you have your Big Black Book of contacts, you need to find a way to get to know the investors you are targeting. Entrepreneurs who can successfully build relationships with venture capitalists and their referral networks will get invited to the table to pitch deals.
Jones PR will develop a customized Relationship Action Plan for engaging and building relationships with your target investors and their referral networks. Components include:

An approach for making that important first contact, and a good first impression

A “see and be seen” program that enables you to connect in-person with your target investors

An ongoing nurturing program that enables you to stay in front of these contacts in a meaningfully and mutually beneficial way

A calendar for sending updates on your company and key milestones achieved

Guidance on how to best embrace social networks to begin connecting and communicating