JPR Programs DIY PR Measurement Overveiw

	Home	About Us	Programs	Successes	Contact us


			Measurement Matters
	The Industry’s Most Sophisticated & Affordable On-Demand PR Measurement and Analytics Software Solution Are you waiting for the inevitable question from the executive team, “What are we getting for our PR spend?” At Jones PR, we believe PR measurement should be affordable for companies of all sizes. Measurement is no longer just for companies with big PR budgets. With this in mind, we developed Wallop! OnDemand, a PR measurement and analytics solution for companies that want to monitor, measure, analyze and adjust their PR programs to beat their competitors. Nothing helps keep your budget intact like demonstrating results. Get Wallop! OnDemand, the industry’s most affordable PR measurement and analytics solution and take your PR program to the next level, while showing your executive team ROI on your PR spend. Wallop! is: Quick and easy to setup: Our no hassle software-as-a-service platform means there are no difficult and expensive software implementations or upgrades. Software upgrades are automatically delivered to you periodically throughout the year. You can be up and running in less than three days. Simple to use: An intuitive user interface makes it easy to measure what matters to you. You can enter coverage and track volume, tonality, key messages, trends and more, while running reports that enable you to package the results of your PR efforts for your executive team. Affordable: A monthly subscription of only $325 per account puts PR measurement at your fingertips. For companies that don’t want to do-it-themselves, full service news tracking with PR measurement and analytics is available. These customized programs start at $650/month. Wallop! OnDemand is available to companies, independent consultants, and PR agencies, alike.		Measurement should be at the core of every PR program. You can’t just say, “We had a successful campaign.” You need to prove it with measurable results. Wallop! OnDemand is designed by PR professionals for PR professionals who want a do-it-yourself PR measurement and analytics solution that is easy to use, effective and affordable. We understand the tough questions executives ask of their PR teams. Wallop! makes these questions easy to answer. How many times were we quoted vs. our competitors during the last six months? How many articles did we secure in tier one publications vs. tier two publications? Are our messages getting through? What kind of coverage are we actually getting? Is it just a bunch of mentions and press release pickups, or are we getting good quality coverage? How important are customer and analyst references in our overall coverage? Are we getting covered in the right publications and blogs? Are we maximizing blogs and social media to join the online conversation? How much of our coverage results from news-related outreach? How are we faring with our thought leadership platform? Are we beating our competitors? How often are our products mentioned vs. competitive products? What am I getting for my PR spend? Is our PR program getting results, or do we need to change things up? Are we moving the needle year-over-year? How is PR mapping to sales?

Home | About Us | Programs | Client Success| Contact Us
Jones PR 425 Market Street, 22nd Floor, San Francisco, CA 94501