-1.png?width=1652&height=294&name=Jones(RGB)-1.png "Jones(RGB)-1.png")
Does your website have what it needs to succeed in the digital, mobile marketplace?
Add People lists out ten top must-haves for your successful website in their handy infographic below.
Two of their facts stood out to me:
-
Surveys show 66 percent of consumers are willing to pay more for a product if the brand delivers a positive branding experience.
-
Videos and other downloadables on landing pages increase conversion rates by 86 percent. Content, obviously, matters. (Click to Tweet)
I think these jumped out to me, because JONES believes completely that a brand is more than just a logo or slogan (learn more in this blog post or our case studies for TeleVox, Primaris and AccuReg) and content is at the heart of our inbound marketing philosophy.
What other “must-haves” should you be including in your website? This infographic had 10; find 15 more in our 25 Website Must-Haves for Driving Traffic, Leads and Sales.
