Don’t Believe Everything You Read About Business Blogging
What do we know is true about blogging?
-
Businesses that blog generate more online leads.
-
Maintaining a consistent schedule and creating posts that solve problems improve reader engagement.
-
Blogs are only a part of the inbound marketing picture.
What isn’t necessarily true, according to WhoIsHostingThis.com?
-
That you have to blog daily.
-
That all of your blog posts should be novels (or quick hits that can be read less than a minute). Or even that all of your posts should be primarily text. (See here.)
-
That SEO means stuffing in all the keywords you can. (See here.)
-
That you only need to write the blog, and the rest will take care of itself. (See here.)
Read on for more about the dangerous of falling prey to these blogging mistakes and myths, and how to correct them.
What other mistakes do you see business bloggers make (or see happening within your own company)? Maybe the solutions are in our 15 Business Blogging Mistakes and Easy Fixes ebook. Download it now and eliminate any erroneous assumptions from your business blogging brain.