Quick Tips to Keep Up: Thank You, Now Would You Like Another?
BY:
Kristin Jones
If you have incorporated inbound marketing into your strategy — offering content for web visitors to download which converts them into business leads — you have already learned the value of a well-placed call-to-action. But here's one place you might have overlooked: the thank you page visitors reach when they've filled out the form and clicked "Download." (Click to tweet!)
Our advice: Include an additional CTA in your thank you page or follow-up email for a related piece of content that is further down the sales funnel, such as a sales demo Why stop at one? You need to ask your customers – would you like another?
Find more places you should be incorporating calls-to-action in our Comprehensive Guide to Designing & Executing CTAs.