A blog dedicated to advancing inbound marketing and PR


5 Places to Find Business Blogging Inspiration

October 05,2017 | BY: Kristin Jones

The blank screen is staring you down, and your list of blog topics has been depleted. But you’ve made the commitment to blogging regularly and often (as you should!) and now the deadline is quickly approaching.

Where’s that mystical muse when you need her?

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Topics: Inbound Marketing, Content, Writing, Blogging

Have You Put Your Business Blog to the Test?

September 26,2017 | BY: Kristin Jones

Satisfied. Comfortable. If something you are doing seems to be working OK, it’s tempting to just keep doing what you’re doing. You know, “if it ain’t broke, don’t fix it,” right?

Except that satisfied and comfortable rapidly merge into complacent and stagnant. And for a business blog competing with a whole global internet full of content, OK isn’t enough.

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Topics: Blog, Inbound Marketing, Content, Blogging

Don’t Believe Everything You Read About Business Blogging

July 06,2016 | BY: Kristin Jones

What do we know is true about blogging?

  • Businesses that blog generate more online leads.

  • Maintaining a consistent schedule and creating posts that solve problems improve reader engagement.

  • Blogs are only a part of the inbound marketing picture.

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Topics: Strategy, Blogging

Business Blogs Mean More—More Visitors & More Leads

May 06,2016 | BY: Kristin Jones


Inbound marketing is focused around one basic concept: attracting website visitors who convert into leads and are nurtured into becoming customers. Your business blog is at the center of that concept.

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Topics: Lead Generation, Blogging


Keeping up with Kristin

KristinBW4.30.15I enjoy traveling the globe to meet with clients, educate companies about all things PR and Inbound Marketing, and speak at industry events.  Meet up with me when I’m in your city.  Where will I be next?  Meet Kristin

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