--- title: "Social Media Marketing Tip: When To Post On LinkedIn" description: Details of what, when and how often to post on LinkedIn image: https://www.jonespr.net/hubfs/Blog_Images/November%202020/Nov%2016%20Blog%20Header-01.jpg --- [![](https://www.jonespr.net/hubfs/Blog_Images/November%202020/Nov%2016%20Blog%20Header-01.jpg) ](https://www.jonespr.net/eight-arms-blog/tip-when-to-post-on-linkedin) # Social Media Marketing Tip: When To Post On LinkedIn BY:   [ Scott Muff ](https://www.jonespr.net/eight-arms-blog/author/scott-muff) ![Nov 16 Blog Header-01](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/November%202020/Nov%2016%20Blog%20Header-01.jpg?width=550&name=Nov%2016%20Blog%20Header-01.jpg) LinkedIn is the social media channel of the business world, focused on networking, B2B connections, and professional development. It can play an important role for businesses not only from a traditional marketing standpoint of reaching potential customers, but also establishing a brand and reputation regarding employment, civic involvement, and industry leadership. With a user base primarily engaged in a traditional business schedule, planning when to schedule your posts to LinkedIn should take those routines into consideration. ![Jones-complete-social-media-guide-linkedin-whentopost](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/November%202020/Jones-complete-social-media-guide-linkedin-whentopost.png?width=1412&name=Jones-complete-social-media-guide-linkedin-whentopost.png) LinkedIn users most often log on during the working day. The means your best posting times are when your readers are thinking about business. That means posting first thing in the morning (between 7 and 8 a.m.), to catch those who start their days by catching up on the business world, or in the late afternoon or early evening (between 5 and 6 p.m.) for those who network at the end of the day. One advantage LinkedIn has over faster-moving platforms like Twitter, where a post may fall out readers’ feeds in less than 30 minutes, is that on LinkedIn content has a longer life and better opportunity of being seen hours or even days after it is published. Find more details of what, when and how often to post on several social media platforms in our [Complete Social Media Guide For Business](https://www.jonespr.net/inboundaccelerator/your-complete-social-media-guide-what-where-when-and-how-often-to-post). You’ll find best practices for Facebook, YouTube, Twitter, Instagram, and of course, LinkedIn, in that post. But no matter which social media channels you choose to target, don’t make the common mistake outlined in our Social Media Problem/Solution Paper to learn how avoid missing opportunities to link your social media followers back to your website. What questions do you have about how to incorporate social media into your integrated marketing and PR program? Are you maximizing the impact of the content you create for all channels? [Schedule a no-obligation consultation ](https://app.hubspot.com/meetings/scottm4)to talk through how to generate the greatest ROI with the content you are already developing. ## 6 Steps To Creating Enviable Brands Download our guide 6 Steps to Creating Enviable Brands to learn the crucial steps you should follow to create an enviable brand for your company. [![Download](https://no-cache.hubspot.com/cta/default/402746/63d8c289-feca-4c85-9a13-63fa2e9331e4.png)](https://cta-redirect.hubspot.com/cta/redirect/402746/63d8c289-feca-4c85-9a13-63fa2e9331e4) ![sb_6StepsToEnviableBrands](https://www.jonespr.net/hs-fs/hubfs/CTAs/Campaign%20Name%20Scorecard/sb_6StepsToEnviableBrands.jpg?width=220&height=260&name=sb_6StepsToEnviableBrands.jpg) ![Half Dotted Circle Background](https://www.jonespr.net/hs-fs/hubfs/Jones%20the%20Agency%20Website/Images/Blog/CTA%20Graphics/Half%20Dotted%20Circle%20Background.png?width=136&height=264&name=Half%20Dotted%20Circle%20Background.png) --- ## **Keeping Up with Kristin** ![Kristin Jones BW photo 2017](https://www.jonespr.net/hs-fs/hubfs/Kristin%20Jones%20BW%20photo%202017.jpg?width=640&height=640&name=Kristin%20Jones%20BW%20photo%202017.jpg) [![Octavia-LinkedIn-2](https://www.jonespr.net/hs-fs/hubfs/Jones%20the%20Agency%20Website/Images/Blog/Blog%20Post%20Page/Octavia-LinkedIn-2.png?width=39&height=39&name=Octavia-LinkedIn-2.png)](https://www.linkedin.com/in/kristinjonespr/) [![Red Twitter Icon](https://www.jonespr.net/hs-fs/hubfs/Jones%20the%20Agency%20Website/Images/Blog/Blog%20Post%20Page/Red%20Twitter%20Icon.png?width=39&height=39&name=Red%20Twitter%20Icon.png)](https://twitter.com/kcjonespr) I enjoy traveling the globe to meet with clients, educate companies about all things PR and Inbound Marketing, and speak at industry events. Meet up with me when I’m in your city. Where will I be next? [Meet Kristin](https://www.jonespr.net/meetings/kristinjones/networking-call-with-kristin-jones) ## Subscribe to Eight Arms Subscribe to the Eight Arms blog to get our most recent content. [![Subscribe](https://no-cache.hubspot.com/cta/default/402746/a921f342-e657-4bca-b6bf-48dbea1e0628.png)](https://cta-redirect.hubspot.com/cta/redirect/402746/a921f342-e657-4bca-b6bf-48dbea1e0628) ![Jugling Octavia Left Facing](https://www.jonespr.net/hs-fs/hubfs/Website%20Images/Octavia%20Webpage/Jugling%20Octavia%20Left%20Facing.png?width=564&height=471&name=Jugling%20Octavia%20Left%20Facing.png) ## Related Posts [![Social Media Tip: What To Post & Share On Twitter](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/December%202020/Dec%2028%20Blog%20Header-01.jpg?width=352&name=Dec%2028%20Blog%20Header-01.jpg) ](https://www.jonespr.net/eight-arms-blog/what-to-post-share-on-twitter) ### [Social Media Tip: What To Post & Share On Twitter](https://www.jonespr.net/eight-arms-blog/what-to-post-share-on-twitter) [![](https://www.jonespr.net/hs-fs/hubfs/april%2027%20blog%20post-small-business-linkedin.png?width=352&name=april%2027%20blog%20post-small-business-linkedin.png) ](https://www.jonespr.net/eight-arms-blog/social-media-tip-for-small-business-what-to-post-in-linkedin) ### [Social Media Tip For Small Business: What To Post In LinkedIn](https://www.jonespr.net/eight-arms-blog/social-media-tip-for-small-business-what-to-post-in-linkedin) [![](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/August%202021/august%20%20blog%20header%20image%20additional%20post%201.jpg?width=352&name=august%20%20blog%20header%20image%20additional%20post%201.jpg) ](https://www.jonespr.net/eight-arms-blog/b2b-social-media-hashtag-twitter) ### [Social Media Marketing Tip: How To Hashtag Your Tweets](https://www.jonespr.net/eight-arms-blog/b2b-social-media-hashtag-twitter) [MEET THE JONESES](https://www.jonespr.net/meet-the_joneses) [HOW WE DO IT](https://www.jonespr.net/how-we-do-it) [HUBSPOT CRETIFIED](https://www.jonespr.net/certified-partner) [EIGHT ARMS BLOG](https://www.jonespr.net/eight-arms-blog) [info@jonespr.net](mailto:info@jonespr.net)   [![pinterest_icon](https://www.jonespr.net/hs-fs/hubfs/Jones_PR_Project/images/pinterest_icon.png?width=30&height=28&name=pinterest_icon.png) ](https://www.pinterest.com/JONESMarketing/) [![facebook](https://www.jonespr.net/hs-fs/hubfs/Images/facebook.png?width=28&height=28&name=facebook.png) ](https://www.facebook.com/339371666253250) [![twitter](https://www.jonespr.net/hs-fs/hubfs/Images/twitter.png?width=28&height=28&name=twitter.png) ](https://twitter.com/scottmjonespr) [![linkedin_icon](https://www.jonespr.net/hs-fs/hubfs/Jones_PR_Project/images/linkedin_icon.png?width=30&height=28&name=linkedin_icon.png) ](https://www.linkedin.com/company/jones-public-relations/mycompany/) [![New call-to-action](https://no-cache.hubspot.com/cta/default/402746/0546161d-c180-455c-9a73-2d081075b1d4.png)](https://cta-redirect.hubspot.com/cta/redirect/402746/0546161d-c180-455c-9a73-2d081075b1d4) ### Want to Keep Up? We’ll take you from where you are to where you want to be. [![Join Jones](https://no-cache.hubspot.com/cta/default/402746/c6b47f77-1192-4498-85be-10c0cbd9c80a.png)](https://cta-redirect.hubspot.com/cta/redirect/402746/c6b47f77-1192-4498-85be-10c0cbd9c80a) ### Refer a Friend Do you know a company that has the potential to become the envy of its industry?  If so, refer your friends to us. If they join Jones, we’ll give you a $500 Visa gift card. [Make an Introduction Today * *](https://www.jonespr.net/refer_a_friend?__hstc=11961003.1a5be42b66ef27d6cab66ae83c913d43.1697645107592.1700161460234.1700240011412.5&__hssc=11961003.1.1700240011412&__hsfp=561747742) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Scott Muff", "url" : "https://www.jonespr.net/eight-arms-blog/author/scott-muff" }, "dateModified" : "2020-11-16T16:00:00.385Z", "datePublished" : "2020-11-16T16:00:00.000Z", "headline" : "Social Media Marketing Tip: When To Post On LinkedIn", "image" : [ "https://www.jonespr.net/hubfs/Blog_Images/November%202020/Nov%2016%20Blog%20Header-01.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.jonespr.net/eight-arms-blog/tip-when-to-post-on-linkedin", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.jonespr.net/hubfs/JonesLogo-RGB-1.png" }, "name" : "Jones PR" } } ```