Launching a new business, even into a crowded nationwide market, doesn't always require a huge marketing budget. JONES used aggressive public relations and media outreach, coupled with social media and user-generated content, to help FNBO Direct double its one-year goal for new online banking accounts. 

In 6 months, JONES & FNBO generated:  

  • 150+ user-submitted videos
  • More than 33,000 unique website views
  • More than $500,000 in equivalent advertising value for $60,000 invested
  • More than 30,000 new accounts

Learn how JONES put FNBO Direct on the map without heavy advertising.

                FNBO Direct Case Study                
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