A blog dedicated to advancing inbound marketing and PR


Audit Your Current Marketing Content—What's Missing?

October 23,2018 | BY: Kristin Jones

Q4 is almost here, and that means it is time to look ahead to what you want to accomplish in 2019 (and make the most of the time and resources — including marketing budget — remaining in 2018).

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Topics: Content, Audit

Media Audits: A 12-Point Checklist

September 13,2018 | BY: Kristin Jones

Media audits are a staple of the public relations world: It’s important to know who is saying what about your business, how often, where and when.

That knowledge is just as vital when crafting your marketing strategies, as all communications should be part of a cohesive strategy that works together.

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Topics: Public Relations, Strategy, Analyze, Audit


Keeping up with Kristin

KristinBW4.30.15I enjoy traveling the globe to meet with clients, educate companies about all things PR and Inbound Marketing, and speak at industry events.  Meet up with me when I’m in your city.  Where will I be next?  Meet Kristin

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