INBOUND ACCELERATOR

A blog dedicated to advancing inbound marketing and PR

     

6 Types Of Digital Marketing You Need To Understand

November 11,2020 | BY: Scott Muff

If nothing else, the COVID-19 pandemic has solidified the need for businesses of all kinds to lean even harder into the digital space, from retail purchases (which were already projected to reach $4.5 trillion next year, BEFORE coronavirus shutdowns struck) to how B2B brands reach their prospects in a world without in-person events and conferences.

Read More

Topics: SEO, Social Media, Video Marketing, Email, Content Marketing

Social Media Tip: What Your Business Should Share On YouTube

September 21,2020 | BY: Scott Muff

Video is the fastest growing content format on the internet, for entertainment, for education, and for marketing. And, of course, the largest repository of that video is YouTube.

Read More

Topics: Social Media, Video Marketing, Video

Your YouTube Guide: What, When & How Often To Post (infographic)

August 21,2020 | BY: Scott Muff

Video is the fastest growing segment of content marketing today, and YouTube is a key part of marketers’ video strategies, providing a hosting site and social outlet, and serving as, essentially, the world’s second most-used search engine after Google.

Read More

Topics: Social Media, Video Marketing, Content Creation

What, When & How Often To Post To YouTube For Business (infographic)

August 07,2020 | BY: Scott Muff

YouTube, that repository of music, how-to videos, video game play and “unboxing” adventures, has a role in both B2C and B2B content marketing, too. YouTube, on mobile alone, reaches more people in the 18-34 U.S. audience demographic than any TV network. (YouTube, 2020) (Source)

Read More

Topics: Social Media, Planning, Strategy, Video Marketing

What’s New For You In Social Media This Year?

June 24,2020 | BY: Scott Muff

With constant updates to algorithms, new features, and changes in consumer behavior, your social media strategy needs to shift, also. Is it time to try something new?

Read More

Topics: Social Media, Planning, Video Marketing

Secrets for Video Marketing Success: What West & JONES Did Right

February 20,2018 | BY: Kristin Jones

With video marketing being hailed as the future of content, you are no doubt searching “how to make a marketing video,” and finding dozens of links to “how-to” guides promising that all you need is a smartphone, a couple of apps, and a little creativity, and you’ll have the next viral video drumming up business.

Read More

Topics: Video Marketing, Client Succes, Healthcare Marketing, Video

Why You Need Explainer Videos [infographic]

December 06,2017 | BY: Kristin Jones

Which would you rather do to learn more about a brand, a product or a service: read an article or watch a video?

Read More

Topics: Video Marketing

3 Video Marketing Stats That Influence Your 2018 B2B Strategy

November 21,2017 | BY: Kristin Jones

When HubSpot asked nearly 6,400 marketing and sales professionals and executives about the state of the industry in 2017, one factor that rose to the surface as disrupting the industry status quo was video.

Read More

Topics: Inbound Marketing, Statistics, Video Marketing

Trends in How Businesses Use Marketing Videos [infographic]

October 27,2017 | BY: Kristin Jones

The world of marketing videos is rapidly expanding, with dozens of channels and ways of utilizing the visual medium to reach prospects. While some uses are ubiquitous and widely accepted, such as social media, others are still in the growth stages or effective only in specific circumstances.

Read More

Topics: Content, Video Marketing, Video

53 Facts & Stats About Marketing Videos

October 26,2017 | BY: Kristin Jones

How much do you know about the explosion of video? Need some quick facts to bolster your pitch for including it in your upcoming content strategy for inbound marketing?

Read More

Topics: Content, Video Marketing, Video

0 Comments

Meet Scott

scott-muffI enjoy meeting with clients, and educating companies about all things PR and Inbound Marketing. Meet Scott

Connect with Scott

Subscribe to the Inbound Accelerator

 

landing page content template

 

comprehensive guide to designing and executing ctas

Popular Topics

see all