The most effective social media platform, in terms of mobilizing consumers to talk about products, is Facebook. And with as many as 74% of purchase decisions impacted by social media, you want to give Facebook consumers reasons to talk about, refer and share your business’s content and information online.

6 reasons you need Facebook:

• Online search opportunities
• Increased exposure and awareness
• Mobile access
• Direct links and local presence
• Customer engagement and strengthen loyalty
• Implied referrals

Download our quick guide to learn more about how Facebook benefits your small business.