Brand Building Content

JONES created a messaging and positioning strategy to help Yes Health reach B2B buyers in health plans and employer organizations with targeted, relevant value propositions. New long-form content assets further translate Yes Health’s value and refreshed branding in written and visual format, consistently supporting marketing and sales efforts and reflecting the company’s fresh, innovative and approachable brand personality.

Download the content packet to see some of the content assets JONES created for Yes Health.

What’s in the packet?

eBook

Digital Health Apps: What to Look For

This eBook helps employers choose the best digital health tools for increasingly mobile workforces.

Guide

Yes Health for Health Plans

This middle-of-the-funnel guide for health plan executives describes how Yes Health’s innovative approach increases engagement, leading to better health outcomes.

One-Pager

Overview One-Pager

This graphical one-pager enables the Yes Health sales team to provide a graphical reference piece and overview of the program to prospects.

Video

Healthier Futures Start with Yes

JONES repurposed outdated, but still compelling, user testimonial footage and crafted a B2B-focused video to showcase key value propositions of the platform.