--- title: Trends in How Businesses Use Marketing Videos [infographic] description: Video marketing trends infographic. Marketing videos are on the rise. image: https://www.jonespr.net/hubfs/Blog%20Oct%2027%20Final.jpg --- [![](https://www.jonespr.net/hubfs/Blog%20Oct%2027%20Final.jpg) ](https://www.jonespr.net/eight-arms-blog/trends-in-how-businesses-use-marketing-videos-infographic) # Trends in How Businesses Use Marketing Videos [infographic] BY:   [ Kristin Jones ](https://www.jonespr.net/eight-arms-blog/author/kristin-jones) ![Trends in How Businesses Use Marketing Videos infographic](https://www.jonespr.net/hs-fs/hubfs/Blog%20Oct%2027%20Final.jpg?width=1903&name=Blog%20Oct%2027%20Final.jpg "Trends in How Businesses Use Marketing Videos infographic") The world of marketing videos is rapidly expanding, with dozens of channels and ways of utilizing the visual medium to reach prospects. While some uses are ubiquitous and widely accepted, such as social media, others are still in the growth stages or effective only in specific circumstances. Take a look at what [Wyzowl](http://info.wyzowl.com/state-of-video-marketing-2017-report) found in surveying businesses about their use of video for marketing in a variety of formats.  And, check out our Marketing Video Trends infographic at the end of this post! Which of these video formats have you utilized? Which will you be trying in 2018? Even if you aren’t quite ready to try something as involved as interactive video or virtual reality, there are still plenty of opportunities to stretch the usefulness of more traditional explainer videos, how-to videos and problem/solution videos. Download our [Maximizing Your Marketing Videos Checklist](https://www.jonespr.net/lp-maximize-your-marketing-videos) to find 28 ideas for getting the most from your investment in developing video content for your marketing campaigns. Check out the latest marketing video trends [INFOGRAPHIC].  ![jones-infographic-marketing-video-trends.jpg](https://www.jonespr.net/hs-fs/hubfs/jones-infographic-marketing-video-trends.jpg?width=550&height=3782&name=jones-infographic-marketing-video-trends.jpg) ## 6 Steps To Creating Enviable Brands Download our guide 6 Steps to Creating Enviable Brands to learn the crucial steps you should follow to create an enviable brand for your company. 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