Use Social Media to Generate More, And Better, Leads

The world is changing, and marketing must change with it. If you have relied on traditional outbound marketing methods, chances are you could do better.

According to HubSpot, social media produced two times the marketing leads of tradeshows, telemarketing, direct mail or PPC. (Click to Tweet)

Not just more leads, but better leads. Social media lead conversion rates are 13 percent higher than average conversion rates.  (Click to Tweet)

Our advice: Plan and execute a social media strategy with the same care you would dedicate to those (more expensive) traditional marketing elements, because it matters as much or even more.