--- title: "Kick-Start Your Marketing Creativity: 11 Tips & Tricks" description: Here are some tips on improving your marketing creativity. image: https://www.jonespr.net/hubfs/Blog_Images/blog_153_Marketing_Creativity.jpg --- [![](https://www.jonespr.net/hubfs/Blog_Images/blog_153_Marketing_Creativity.jpg) ](https://www.jonespr.net/eight-arms-blog/kick-start-your-marketing-creativity-11-tips-tricks) # Kick-Start Your Marketing Creativity: 11 Tips & Tricks BY:   [ Scott Muff ](https://www.jonespr.net/eight-arms-blog/author/scott-muff) ![Kick-Start Your Marketing Creativity: 11 Tips & Tricks ](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/blog_153_Marketing_Creativity.jpg?width=550&name=blog_153_Marketing_Creativity.jpg "Kick-Start Your Marketing Creativity: 11 Tips & Tricks ") Do you ever have those days when you wish your job did not require thinking? Or at least didn’t call for being creative? Marketing, public relations and [content creation](https://www.jonespr.net/create-valuable-content) of all types demands that we think beyond the established rules, come up with our own solutions, and then make something of it. I know there days I could be great at following a set of instructions or plugging away at a physical task, but the creativity just doesn’t flow the way I wish it would. Next time, I’m going to try some of the advice [Who Is Hosting This](http://www.whoishostingthis.com/blog/2013/12/04/how-to-be-creative/#.) has gleaned from a series of documentaries by science historian James Burke. ![Kick-Start Your Marketing Creativity: 11 Tips & Tricks](https://www.jonespr.net/hs-fs/hubfs/Blog_Images/how-to-be-more-creative.jpg?width=522&name=how-to-be-more-creative.jpg "Kick-Start Your Marketing Creativity: 11 Tips & Tricks") Is it a coincidence that James Webb Young’s Five Steps to Creativity align fairly closely with how JONES approaches the task of [creating enviable brands](https://www.jonespr.net/position-your-brand) for its customers? **1. Gather the raw materials.** In branding, this is the process of discovery and a competitive audit. **2. Digest.** This is the data compilation - put everything learned in discovery in one place and let it sink in. **3. & 4. Don’t think; wait for eureka.** OK, so this isn’t on our list. But we all know that the best marketing ideas don’t come while we’re staring at the computer. They come in mile four of a five-mile run, or driving down the road listening to your favorite song, or as you are just about to fall asleep. **5. Bring the idea to reality.** Identify the opportunity, review the data one more time and put together a brand platform plan, then turn that creativity into the nuts and bolts of a campaign: message, content, design, and implementation. What tricks do you use when the creativity is lacking? Share what works for you.   ## 6 Steps To Creating Enviable Brands Download our guide 6 Steps to Creating Enviable Brands to learn the crucial steps you should follow to create an enviable brand for your company. 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Meet up with me when I’m in your city. Where will I be next? [Meet Kristin](https://www.jonespr.net/meetings/kristinjones/networking-call-with-kristin-jones) ## Subscribe to Eight Arms Subscribe to the Eight Arms blog to get our most recent content. 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We’ll take you from where you are to where you want to be. [![Join Jones](https://no-cache.hubspot.com/cta/default/402746/c6b47f77-1192-4498-85be-10c0cbd9c80a.png)](https://cta-redirect.hubspot.com/cta/redirect/402746/c6b47f77-1192-4498-85be-10c0cbd9c80a) ### Refer a Friend Do you know a company that has the potential to become the envy of its industry?  If so, refer your friends to us. If they join Jones, we’ll give you a $500 Visa gift card. [Make an Introduction Today * *](https://www.jonespr.net/refer_a_friend?__hstc=11961003.1a5be42b66ef27d6cab66ae83c913d43.1697645107592.1700161460234.1700240011412.5&__hssc=11961003.1.1700240011412&__hsfp=561747742) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Scott Muff", "url" : "https://www.jonespr.net/eight-arms-blog/author/scott-muff" }, "datePublished" : "2015-12-02T14:00:00.000Z", "headline" : "Kick-Start Your Marketing Creativity: 11 Tips & Tricks", "image" : [ "https://www.jonespr.net/hubfs/Blog_Images/blog_153_Marketing_Creativity.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.jonespr.net/eight-arms-blog/kick-start-your-marketing-creativity-11-tips-tricks", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.jonespr.net/hubfs/JonesLogo-RGB-1.png" }, "name" : "Jones PR" } } ```