INBOUND ACCELERATOR

A blog dedicated to advancing inbound marketing and PR

     

How Conducting a Media Audit Can Help You Triumph Over Competitors

March 15,2018 | BY: Kristin Jones

Every PR pro knows it: In any competitive environment you need to keep score in order to know where you stand. After all, if you don’t know whether you’re leading or falling behind, you have no opportunity to change the game plan, make substitutions, or improve your strategy – making it tough to beat the competition.

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Topics: Public Relations, Analyze, Audits

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