--- title: 7 Characteristics Of The Best Infographics — In An Infographic! description: "7 Characteristics Of The Best Infographics Website domain authority, width, charts, accompanying text, and even the number of characters in the title can impact how often your visual content is seen and shared." image: https://www.jonespr.net/hubfs/7%20Characteristics%20Of%20The%20Best%20Infographics%E2%80%94In%20An%20Infographic!.jpg --- [![](https://www.jonespr.net/hubfs/7%20Characteristics%20Of%20The%20Best%20Infographics%E2%80%94In%20An%20Infographic!.jpg) ](https://www.jonespr.net/eight-arms-blog/7-characteristics-of-the-best-infographics-in-an-infographic) # 7 Characteristics Of The Best Infographics — In An Infographic! BY:   [ Kristin Jones ](https://www.jonespr.net/eight-arms-blog/author/kristin-jones) ![7 Characteristics Of The Best Infographics—In An Infographic!](https://www.jonespr.net/hs-fs/hubfs/7%20Characteristics%20Of%20The%20Best%20Infographics%E2%80%94In%20An%20Infographic!.jpg?width=600&name=7%20Characteristics%20Of%20The%20Best%20Infographics%E2%80%94In%20An%20Infographic!.jpg) Infographics play a growing role in content marketing, especially in a world where consumers — and [business buyers](https://www.jonespr.net/inboundaccelerator/content-b2b-buyers-want-most-infographic) — say they want short, easy to digest, visual  content from brands and companies After all, according to our partner HubSpot, research has shown that when people hear information, they are likely to remember only 10 percent of that information three days later. However, if a relevant image is paired with that same information, people retained 65 percent of the information three days later. *([Source](https://www.hubspot.com/marketing-statistics)**)* That means it just makes sense to include infographics in your content strategy. We’ve gathered up 7 things you need to know about infographics to help you create the best visual content possible. Want to see examples of how we’ve put our design expertise to use creating infographics that share what we think inbound marketers need to know? Check out our [Pinterest account](https://www.pinterest.com/JONESMarketing/jones-infographics/) for all of our best JONES visual content in one place. ![infographic 4.20](https://www.jonespr.net/hs-fs/hubfs/infographic%204.20.jpg?width=1043&name=infographic%204.20.jpg) ## 6 Steps To Creating Enviable Brands Download our guide 6 Steps to Creating Enviable Brands to learn the crucial steps you should follow to create an enviable brand for your company. 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