Eight Arms (110)

Eight Arms (110)

A blog for B2B tech marketers who do it all.

Octavia

5 Marketing Metrics Your CFO Doesn't Care About & 2 She Does

5 Marketing Metrics Your CFO Doesn't Care About & 2 She Does

How to Turn Visitors Into Leads

How to Turn Visitors Into Leads

11 Places You Should Be Using Calls-to-Action

11 Places You Should Be Using Calls-to-Action

Don't Short-Change A/B Testing Efforts

Don't Short-Change A/B Testing Efforts

What One Marketing Component Can Increase B2B Leads by 70%?

What One Marketing Component Can Increase B2B Leads by 70%?

Take a Scientific Approach to Your Marketing

Take a Scientific Approach to Your Marketing

7 Lessons in (Non) Productivity

7 Lessons in (Non) Productivity

Why A Landing Page Conversion Is Just The Beginning

Why A Landing Page Conversion Is Just The Beginning

Testing! 1, 2, 3 - Are You Doing It?

Testing! 1, 2, 3 - Are You Doing It?

What Can You Do 20x a Month for 4x More Leads?

What Can You Do 20x a Month for 4x More Leads?

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