How Do YOU Use Content In Your Marketing? (Infographic)
BY:
Kristin Jones
Creating content is one piece of the inbound marketing puzzle, but just as important is your strategy for distributing content to reach key audiences. According to a survey by Content Marketing Institute and Marketing Profs, the average B2B organizations uses eight different tactics for distributing or promoting content.
Which of these tactics are you using?
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Webinars?
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Online presentations?
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Illustrations or photos?
A complete inbound marketing campaign should incorporate many different types of content and ways of promoting that content. Download an example of a complete campaign created for one of our successful inbound marketing clients to see how it all fits together, from blog to social media to bylined articles and lead nurturing emails.